Monthly Archives: February 2014

MaxG is Hip-Hop

MaxG is a Boston-born rapper who is on the rise in the Amherst, Massachusetts hip-hop scene. Always an excellent writer in his studies at Umass Amherst, MaxG began learning to pen hiphop lyricism in 2011. He spent the next two … Continue reading

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Volkswagen’s “Get Happy” Commercial

For the recent 2014 Super Bowl, Volkswagen released a commercial titled “Get In Get Happy”.  The commercial was of a business man with a Jamaican accent, who went through his Monday cheering people up and spreading the sunshine. Volkswagen has … Continue reading

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Who does not love the puppy commercial by Budweiser?!

It might be a little cliché of me since I am a girl, but I absolutely love the commercial Budweiser had during the Super Bowl! Let’s be honest…who could not love that adorable Labrador puppy! The puppy is just so … Continue reading

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Music Labels Evolving Marketing Strategy

The economic downturn in the mid 2000′s was a blessing in disguise for small independent record labels. While big companies struggled to adjust to the emergence of the Internet, indie labels were able to model their businesses to new methodologies. … Continue reading

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Does Loyalty Matter?

Family’s and people across the country pay Phone Company’s and Cable Company’s year after year and feel as if they get no reward for their continued business with them. These people watch the constantly repeated T.V commercials and see the … Continue reading

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Direct Marketing. Is it any good in the social networking world?

Good or bad marketing can make the difference between a failing business or a thriving business. Without reaching out to potential clients, how would it be possible to have a successful business? Through my own recent experience in marketing for … Continue reading

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