Walk to End Alzheimer’s

Nicole Hirshfield

This past Sunday, September 28, I participated in Walk to End Alzheimer’s at Holyoke Community College for the third year in a row. This is an event that I look forward to every year since I joined college my freshman year. I have volunteered every year that I have participated and I find it to be an extremely rewarding experience.

One of the most important parts of participating is the fundraising aspect. The walk is sponsored by the Alzheimer’s Association which is a non-profit organization created to fund research for alzheimer’s disease and dementia. Marketing for this event is key in order to reach as many people as possible to donate. I find the gift rewards a good motivation for the younger audiences. But my favorite thing that they do is at the event itself.

The promise garden tent is where I have volunteered the past three years. This is where each…

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