Category Archives: Instructions

Don’t Disconnect Just Because Someone Else’s Star Shined Brighter…

Plug In as YOU No Matter and Personalize! There is an abundance of information out on the Internet today along with the many tools and social media networks that it can all be too overwhelming and a deterrence for newbies. … Continue reading

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Customer Service 101: Lesson’s I’ve Learned (by Amanda Quigley)

After 7 years of working at Market Basket, I can truly say that I am a professional at the art of customer service. Not the simple kind of customer service we think of upon hearing the term either. Many people … Continue reading

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Content Content Content (by Bruce D. Weinberg)

And so we begin, at the beginning…. During the Fall Semester of 2013, the students and faculty of Isenberg UMass Amherst’s Fundamentals of Marketing course (MK 301) shall collaborate on creating content for this blog. Each student will write an “honest … Continue reading

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